• 24th October 2018

Breaking the mould in Free Website Audits

Breaking the mould in Free Website Audits

Breaking the mould in Free Website Audits 800 536 Editor

Do you know how well your website is performing for you?

The pace at which website design and technology moves on now is staggering.   Many websites fall behind in their SEO, and in its general appearance.

We are here to audit your website

We offer a free website audit service, that we like to call a Website Healthcheck.  This is where we check over the health of your website.  This isn’t just down to speed, or if it looks ok on a phone.  It’s much more than that.  You’d be surprised at the things that can make a website unhealthy.

Our service is great because after we run the Audit, and send you the document, we like to have a chat and see how you feel about it.  If you would like us to resolve issues, we are happy to offer that service to you, but we don’t pressure sell.  We have never done that.  We dislike it ourselves, so it’s not within our remit at all.

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The Audit

Does your homepage have text?  Is it coded correctly.  Does it have vital SEO codes on it – some of you won’t have the first clue what we are talking about here, some might have an idea.  But this is why you “call in the experts”.

Most websites have images on them.  Are they optimised – what does that even mean?

Well, does your website resize them so on a big screen they are produced big, and on a mobile phone’s smaller screen, does it produce a smaller image.

Note – this is “how it appears” on screen, but literally the actual image – is it a big image.  Unless you know what you are looking for, how can you tell if the image optimization is correct.  Again, call in the experts.  We can look in the code to see if this is happening.  Trust us when we say – image optimization and resizing is very important!

For example, you have a page with a nice big wide photo of your office.  It might be around 1800 pixels wide or there abouts.  But on an iPhone, you might only need an image that is around 500pixels wide.  Your’s might be sending out a 1800pix wide image to that phone.  That’s wrong!  It should not need to do that.

This is usually down to the theme you are using.  It can mean a theme update, but sometimes it means you need a revamp – a new theme.  Uh oh.  Yep.   But after it’s done, this will make it much more Google friendly.

This is what makes it a really Responsive Website.

What else do we check for?  A myriad of items.

SEO Headers and titles

It’s seems rather obvious, but all pages need a title.  Well we come across a lot of websites that don’t have titles on the homepage or internal pages.  Why is it important?  Google needs to know where it is going, on what page it has landed.  If there is no title, there is no clue; or less clues.

This is also where a theme can play a part, as we have found some WordPress themes that assign the wrong codes to the wrong sections within a website.

So we have to try and fix that, and find where your titles are.  Quick example for those that know a bit of HTML: H1, H2, H3, H4.  Maybe you know their purpose is about font size, maybe you know the SEO meanings.

But we have seen websites that have a H1 and a H3, no H2.  Bad!  H2 is H3’s parent.
I know we are getting a bit techy here, but you are hopefully getting our point.

Worry-free Website Audit

A Website Healthcheck looks at all these things, and so much more.  The GREAT thing is that you don’t need to worry about it.  Just visit our Website Healthcheck page, enter a few non-personal details, and we will look into it for you.  Easy.

Pop along to the page, enter your details and let’s get started!

If you prefer to call us and ask us to do this, by all means: 01775 894479.

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