Posts Tagged :

ecommerce

ecommerce website design
Internet Sales are changing habits 1000 800 Editor

Internet Sales are changing habits

Have you noticed in the press recently there is talk about the fluctuation in Internet Sales?  More and more people are buying online, researching their products online, and using ecommerce to get the best deals.

We all still like a wander through the shops, taking a day out to go to a big shopping centre.  It’s nice to pick something up and try it out. Sometimes we might even buy it.  But often we look online to see if it is cheaper.  This is when having a great website is key.  Really really KEY!

So what makes a great Internet Sales ECommerce website eh?  Well there are a high number of factors involved.

secure hosting internet sales

Secure Hosting SSL HTTPS

It sounds pretty obviously, but an ecommerce website should be hosted securely, mostly because of the monetary transactions.  Nowadays, ALL websites should be HTTPS website hosted, but alas many still are not.

Easy to Navigation Websites

If your website has poor navigation, who will want to search and look for your products?  They will get bored, frustrated and leave.  All our websites are highly customer-focused.  Many receive over 60,000 hits of traffic a day, because they are so massively popular.

responsive internet sales

Mobile Friendly Internet Sales

Again, this sounds obvious but if your website is not designed to work great on a phone, will your customers be happy to browser it on their phone?  Some have the “it’ll do” attitude, but we don’t.  A responsive website is absolutely paramount nowadays, and we are highly established at creating websites for mobile devices, so they look brilliant there at first glance.  Not as an afterthought!

PayPal internet sales

Product Sales Gateways

We deal with a few different payment gateways, including PayPal and Stripe.  Both are easy to setup, both are secure, and both can be integrated into your website with ease.  We don’t even need to see your PayPal or Stripe account to do it.  Just a few account details and it’s “connected”.

So the Internet Sales market can be easily yours if you need to be there in that marketplace.

If you want to discuss this, please click our livechat in the lower right corner of the screen, or give us a call on 01775 894479, or even our dedicated mobile line, 07521 488074.

We look forward to hearing from you.

Just how good is WordPress for my website? 150 150 Editor

Just how good is WordPress for my website?

We work a lot with WordPress to build websites, adapting them to suit a brand, to suit the client’s requirements, and to suit our own demands and preferences.

But just how good is WordPress, what is it, and why is it a good system to use for your website?

WordPress from our point of view is a system we host, install, and build for you.  We take the core download of WordPress, install it, and begin the work to configure the design for you – this is essentially what you are paying for, when you ask us to create your website.

Each page, depending on the design used, can look very different.  It can go from the highly corporate look, to a supremely whacky appearance!  We can create logins for your staff to edit content, but not add content.  Or to add as well as edit content.  From adding a Blog to post news, linking those posted news articles to your social media, and configuring all kinds of clever things to really make your website BUZZ!

A love of websites, using WordPress, for all

Whether you are a local church needing a simple website to show some wonderful photos, or you are a local health care organisation needing to show the reception, staff, and treatments, or a shop that wants to start selling online – all of this can be done really nicely with WordPress, and at a cost that most people feel is very admirable.  Every website is different, even WordPress, so there is no £x for site A and £x for site B.  We go through what you want in your site, and that calculates the time needed, as well as possible ‘additional tools’ to add to the website to make it work for you.

We have worked with other tools, such as Wix and Shopify, but we find WordPress to be the best, without any question or doubt.  It’s easier to manage, easier to tweak and adjust.  Most addons that are needed for specific needs, are fairly easy to come by, or are not too demanding on the finances.

We looked at Wix, but found the SEO tools to be impossible to test, to ensure a site was using the codes in the right places.  Then we found the Shopify, although easy to quickly setup a shop, the design of one, and the shipping site is very cumbersome and tricky to get right.

Wordpress is a breeze, and we have used it so many times.  This is why we also offer WordPress Training to clients who need to learn about it’s basic systems, and more advanced features.

ecommerce websites
Fully Custom eCommerce Bundle Tool Created – easy to use 1024 483 Editor

Fully Custom eCommerce Bundle Tool Created – easy to use

Some of our clients use Custom website, as in, not built with WordPress or Shopify.

This is usually because their requirements are so specific and frankly, unique, that a WordPress website would struggle to meet their demands.

One of the pains in their life is creating Bundles: a group of products for which they can assign a discount.  The trouble was, it was always written as part of the overall Products system, so they appeared within Products.  This meant each product page had to first check if the product in question is a bundle or not, and then handle that.

We wrote all that, but have since overhauled it.

The other issue was the process for admins to create a bundle was rather long winded, and we didn’t offer a good method to Edit a bundle.

bundle ecommerce websites

The ECommerce Bundle system has radically changed

The admins can now create a bundle in under 5 minutes.  Entering the product codes, clicking Save to show each product, including it’s image, price etc, and then clicking Create, to make it live.  It’s really that quick!

They then see a list of all Bundles in the system.  They can Edit, Delete, Pause, or just change the percentage discount in three simple clicks.

On the product page, it works very similar to Amazon and Shopify.  If the product the consumer is on, is set as the first item in a bundle, the special offer bundle will be shown on that page below the product’s description.  So if the item is £50.00, then the bundle will show that image, with the reduced price, along with other items in the bundle, and the means to Buy Bundle.

If they want to see details of each item in the Bundle, they just click the image which opens it in a new tab, while not losing the original page – and hopefully not losing the sale!

It’s extremely easy to use.  Very nice user-interface (which we think is important), so it’s a pleasure to be in that part of the admin area.  On the product page it in fact uses LESS resources now, as we have stripped out all the old ‘bundle’ code which was a bit slow and dated.  This is a third the amount of code, and queries a new database table as well.

The owner of the website is extremely impressed.  Doubtless they will have tweaks or “it would be really good if we could…..” suggestions.  We love those.

Funnily enough, as we were writing this news story, this actually happened – we were asked if there could be a filter on the Bundles page so customers can filter by Category.  While the products are not showing in category listing pages, the products do of course come from the products database.  So we have written a filter within a dropdown menu on the page, so customers can select a category and show only the bundles, where the primary product is within said category.

A brilliant little addon, a few hours works, and amazing results.

We have also been asked if the pages where products appear (such as categories, sub-categories, search results, new products and so on), could show if that product is part of a bundle.  Using a little web design witchcraft, we have done it.  A little ‘ribbon’ on the right of the product, overlapping the photo, shows ‘Bundle Available’.  So it attracts the buyer even more to know they could get a discount if they buy a package.